“Problems of poverty are, on most occasions, inextricably linked with those of water —
its availability, its proximity, its quantity, and its quality.”
(United Nations’ World Water Report, 2015)Sarvajal in Sanskrit means ‘Water for All’
Piramal Sarvajal, seeded by the Piramal Foundation in 2008, is a mission driven social enterprise which designs and deploys innovative solutions for creating affordable access to safe drinking water in underserved areas. Sarvajal is at the forefront of developing technologies and business practices in the safe drinking water sector that are designed to make a purely market-based model sustainable in both rural and urban deployment conditions. As a result of our innovative and technology driven approach, we are daily providing reliable access to safe drinking water to over 7,65,000 people across 20 Indian states.
We have worked with the government towards supporting effective deployment of the Swajal Scheme, while also providing on-ground community mobilization support for Jal Shakti Abhiyan promoted by the Central government.Currently, we are reaching out to about 7,65,000+ consumers daily, through 1965+ touch-points across 20 states
Our Mission:To Innovate, Demonstrate, Enable and Promote affordable safe-drinking water solutions.
Where We Work:Across 20 States in India
- Madhya Pradesh
- NCT of Delhi
- Tamil Nadu
- Uttar Pradesh
- Andhra Pradesh
- Himachal Pradesh
- Jammu & Kashmir
HOW IT ALL STARTED
Two thirds of the Indian terrain has no perennial river flowing through it, creating overdependence on ground water. Even today three quarters of India still drinks untreated water, inadvertently leading to losses ranging from diarrheal deaths to permanent fluorosis.
This was particularly poignant in the Piramal hometown of Bagar, situated in a water scarce region of Rajasthan. To change this, Sarvajal founder Anand Shah gave genesis to a program aimed at achieving low-cost scalable solutions serving “safe water for all.”
Since the initiative was bound to be a multi-location affair, distributed operations posed a serious challenge to efficiently and (cost) effectively managing the project. Also, generating sufficient demand meant breaking existing taboos around buying water by educating consumers about water-health linkages. Sarvajal’s team therefore innovated a solution that could be customized for the water contamination profile of any location with pioneering remote monitoring technology. It also invested in community awareness activities while tapping into local entrepreneurial drive and resources by adopting a franchise model.
Anand Piramal is currently the Executive Director of the Piramal Group and is responsible for its real estate business and is actively involved in group strategy, values and organisation development.See More
Piramal Enterprises Ltd
Nandini Piramal is Executive Director, Piramal Enterprises and leads the Over-The-Counter (OTC) business of the company. She heads the Human Resources function at Piramal Group and the Quality & Risk functions at Piramal HealthcareSee More
Anand Shah is the founder of Piramal Sarvajal. He served as the company’s CEO for 4 years before leaving to continue working in social innovation.See More
Anuj Sharma is an engineer by training, and a development practitioner and social entrepreneur by passion. He is engaged in designing and scaling up low-cost, high-impact, sustainable solutions for last 15 years. He has recently taken over as CEO of Piramal Sarvajal. A TATA-Amul scholar from IRMA, Santa Clara University’s GSBI Social Entrepreneurship Fellow, Anuj is also recognized as India’s most talented rural marketing professionals by CMO Asia. In his previous assignment he led Pratham’s Rajasthan Chapter and Read Rajasthan Campaign that reached out to 17,00,000 students in 40,000 government schools.
Sury is a Banking & IT professional with more than 35 years of professional experience in several leading organizations like Satyam Computers , HCL Technologies, Symantec & Oracle managing key verticals like BFSI & Telecom and geographies like SAARC & Africa. Sury leverages his deep understanding of managing large customers & geographies to drive the various Market Practices of Sarvajal to help scale them ,both in revenue and profit terms, while enhancing customer experience & brand value, and create a positive impact for stakeholders, customer, employees & communities.
Marketing and Communication
Geeta is brand and marcom professional with more than 18 years of professional experience across diverse sectors spanning from media to electronics. She has a Masters in Business Administration (MBA) and done her BA, Hons in Economics. Geeta leverages her marketing experience to conceptualise and implement various activations to connect with the target audience, enhance the brand value and create a positive image of the brand across markets.